Escape Motions
Online campaigns for software company
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Client
Escape Motions - Year
2020–2022 - Category
Advertisement
Problem
Escape Motions is a software company based in Piešťany, Slovakia. It specializes in painting software development and its key customers are digital artists and ethusiasts.
The vast majority of its business is done online, so regular campaigns, like sales or art contests, often take place. Every campaign must have a visual representation and my task was to create appealing visuals for effective communication and a pleasant experience.
Solution
Although all of these campaigns were commercial projects, I tried to give them a modern, simple look and funcional design treating them as proper art works. Of course, I did not manage to do it everytime, but I had this mindset with every project.
Each time a particular design was created I applied it to various company website graphics, ads or social media posts. These were both static and motion designs, according to the current needs.
